Sauthy Ads Manager

Advertising tools built for authors.

Sauthy Ads Manager is a private-beta advertising software product designed to help authors understand campaign performance, control advertising budgets, evaluate keywords and product targets, and make more informed decisions about advertising their books.

Private Beta

Direct Amazon Ads account connectivity is currently under development and is not yet publicly available. Sauthy is pursuing the required Amazon Ads integration approval before enabling direct account connections.

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Built for book advertising

A clearer way to manage book advertising.

Authors should not need to become advertising experts just to understand whether their campaigns are working. Sauthy Ads Manager is designed to bring advertising performance, budget controls, targeting insights, and clear recommendations into one author-focused workspace.

Campaign performance

Bring the important advertising signals together so authors can understand how campaigns, keywords, and product targets are performing.

Budget controls

Set clear advertising limits and keep spending decisions tied to the budget the author has authorized.

Keyword and product-target insights

Evaluate which search terms, keywords, and book targets are generating useful evidence and which may need attention.

Explainable recommendations

Sauthy is being designed to show authors what the data suggests and why, rather than making unexplained advertising changes.

Author control

Authors retain control of their advertising accounts, budgets, and automation preferences. Sauthy does not replace the advertiser’s ownership of the advertising account.

Initial focus

Starting with Sponsored Products.

The initial Sauthy Ads Manager experience is focused on Sponsored Products advertising for books. The goal is to help authors monitor performance, understand targeting, manage advertising constraints, and make data-informed campaign decisions from within Sauthy.

1
Monitor performanceSee how each campaign, keyword, and product target is doing without piecing reports together by hand.
2
Understand targetingLearn which search terms and targets are producing useful evidence for your book.
3
Manage constraintsKeep every decision inside the budget and limits you set.
4
Decide with dataReview explainable recommendations before anything changes.
How direct integration will work

Your account. Your budget. Your control.

Once direct Amazon Ads connectivity is approved and released, authors will connect their own advertising accounts to Sauthy. Amazon will continue to operate and bill the advertiser’s Amazon Ads account directly. Sauthy will provide the software layer for monitoring, analysis, recommendations, and authorized campaign-management functionality.

Private beta. Sauthy Ads Manager is currently in private beta. Direct Amazon Ads connectivity is not yet publicly available and is subject to required platform approval and integration availability.
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